Setting Up ShopThere is a quiet pressure that many business owners feel, especially in the early stages. You look around at the big brands. The polished messaging. The consistent tone. The perfectly crafted campaigns. And somewhere along the way, it starts to feel like that is the standard you need to live up to.
Setting Up ShopMost business owners don’t struggle with a lack of ideas. If anything, it’s quite the opposite. Ideas arrive at inconvenient moments, in the shower, on a walk, or halfway through a conversation. They appear quickly, sometimes all at once, and instead of feeling inspired, it can leave you feeling overwhelmed.
Setting Up Shop“Entrepreneur” is one of those words that gets used a lot… and understood very little. For some, it brings to mind fast growth, multiple businesses, big risks, and constant change. For others, it feels like a label that does not quite fit. “I’m not an entrepreneur… I’m just a business owner.” But what if those two things are not as different as we think?
Setting Up ShopBoosting self-esteem in business is not about becoming a different person. It is about understanding yourself more clearly and creating ways of working that support you.
Setting Up ShopIn this episode of Caked In Success, we sat down with the thoughtful and deeply grounded Emma Smillie, a somatic coach, workshop designer and facilitator based in the Netherlands. Emma’s journey is one of reconnection: to her body, to her value, and to the work that feels most meaningful for her.
Mags ThomsonSomething I say to people a lot is that how we communicate with our clients shouldn't be significantly different from how we communicate with our audience.