Imposter Syndrome Blurs Who I Am

Imposter Syndrome Blurs Who I Am

Imposter Syndrome Blurs Who I AmTony Gordon
Published on: 16/04/2025

At some point, if you compare yourself to others, feel your self-belief is at zero and that you are not good enough. This can be as a result of imposter syndrome.

Why You Shouldn’t Always Be Closing and What to Focus on Instead

Why You Shouldn’t Always Be Closing and What to Focus on Instead

Why You Shouldn’t Always Be Closing and What to Focus on InsteadMags Thomson
Published on: 19/03/2025

In the world of business the pressure to constantly sell can be overwhelming. We often hear that every conversation should aim to close a sale or convert a lead. But what if there was a different way to approach these interactions? Spoiler alert: There is, and it’s much more effective in the long term.

The What How and Why of Niching

The What How and Why of Niching

The What How and Why of NichingMags Thomson
Published on: 19/02/2025

Many entrepreneurs hesitate to niche because they fear turning people away. In this blog post we look at what niching really is, how to do it and why it is important for your new business marketing strategy

Your story makes your business unique

Your story makes your business unique

Setting Up Shop
Published on: 04/02/2025

Mags Thomson has been a storyteller for as long as she can remember. Her first piece of writing is dated at age three and reads ‘Oma’ (the Dutch word for grandmother). But really, her boxes of mementoes are filled with snippets of her writing.